Branding, E-commerce store design, Merch

About the project:

The Sea Turtle Observatory is a vital initiative dedicated to protecting and studying Australian sea turtles while also involving the public in its mission.

What we did together:

• Developed a new brand identity: brand positioning, logo, color palette, typography system, branded graphics and photography style
• Created a new custom e-commerce store design, that was further developed on Wordpress by their team
• Designed merch materials like tees, cups etc.